Since 1978, Donald “Donnie” Hamilton has been providing Yarmouth with high quality athletic apparel. Located next door to his other store Hamilton’s Fine Clothing, Runner’s Attic is frequented by everyone from people looking for a good pair of running shoes, to those searching for orthotics and other forms of specialized footwear.
At Runner’s Attic, you can find all the big name shoe brands – Saucony, Nike, Adidas, Asics, Skechers, New Balance, and all the clothing lines that go with the footwear. You’ll also get a more personalized service and shopping experience than you would at a larger commercial store, as well as the assurance that all staff members are trained to fit you correctly.
What is your signature product?
I’d say it would be mostly specialized running shoes, and we do specialize in orthotics as well. We get a lot of referrals from different physiotherapists, as well as doctors. The brands that we like to promote for that would be New Balance and Saucony.
How did you get started?
I always liked working with the public, and I enjoyed selling things. I was given the opportunity to start working with a gentleman in 1978, and I enjoyed it and we formed a partnership. Eventually I decided that I would like to try to do it on my own, and the rest I guess is just history.
What is the secret to your success?
I think that it would have to be personalized service with the customers. I mean, you have to have the right product, but if you don’t have the right people selling the product for you as well, then it’s just not going to work. The connection between staff and customers is extremely important, and I think that us offering an attentive and personalized service to the customers is what makes us so successful.